The L'Oreal-Aesop Acquisition: Balancing Growth and Authenticity in the Beauty Industry
L'Oreal has made a major move in the luxury skincare market by signing to acquire Australian brand Aesop for $2.53 billion. This is L'Oreal's biggest brand acquisition yet, and it comes at a time when the company is moving towards more upmarket labels where consumers are less affected by economic downturns. The purchase provides some financial relief to Brazilian company Natura, which owns Avon and The Body Shop, and has been struggling with shrinking margins and heavy debt.
The #1 serum sold in the US, L'Oreal Paris 1.5% Hyaluronic Acid Serum, will step up your skin hydration for a youthful plump!
Is there a star ingredient that you always look for when shopping for skincare products? As soon as I heard about the hydrating capabilities of Hyaluronic Acid (HA), I wanted it in as many of my skincare steps as possible. I find that specifically having Hyaluron in my serum gives me a more potent hydration boost (and gets me one step closer to my glass skin goals). So I'm thrilled to share that the #1 serum sold in the US is finally coming to the Philippines on October 21!
L’Oreal Paris Rouge Signature Baked Nudes: Beautiful tints for morena lips, cheeks, and eyes
Staying at home all day doesn’t mean that we should stop looking pretty. In fact there are more meetings now than before (how is that even possible?) so there’s a constant need to look presentable on a webcam! If you’re looking to do a complete look without spending a lot on extra products, allow me to present a solution that’s multifunctional and affordable.
Beauty Roundup: New goodies from Charlotte Tilbury, Kylie Cosmetics, and a FENTY mascara!
A machine that can formulate the perfect lipstick, foundation, and skincare for you with just an app and a picture? Is this the future? Get ready for a wicked beauty roundup because we’re talking L'Oreal’s BIG innovation, FENTY Beauty’s first ever mascara, as well as Kylie Jenner’s first collab with her daughter! We’ve also got the scoop on Charlotte Tilbury’s sneaky teaser via the Golden Globes.
Beauty Roundup: A gorgeous new foundation, NARS’ first ever fragrance, and L’Oreal’s newest face!
If there’s one word to describe this week’s beauty roundup it’s NEW! We’ve got the latest foundation from Kat Von D Beauty (plus the gorgeous face fronting the campaign), NARS’ newest baby to mark 25 years in the industry, and L’Oreal’s newest Oscar winning face. We also have the official release date of Victoria Beckham Beauty, and deets on Lancôme’s quest to further empower women!
These are the five lightweight foundations you need to survive this fickle weather
When it comes to face bases, I have a bias for lightweight foundations. I love how it evens out my skin tone without covering too many imperfections, thus allowing my skin to still look like skin. The light to medium coverage is also great for everyday wear as it fades more gracefully and is not as fussy as full coverage foundation can be. Weather-wise, lightweight formulas are just perfect for the fickle super-hot-then-suddenly-wet season we’re currently experiencing, as these lightweight foundations literally feel like nothing on the skin.
A Drugstore Daily Driver: The L'Oreal Infallible 24H Fresh Wear Foundation Review
I love full coverage foundation, but that’s not what I actually wear every single day. I’d go for it if I need to look flawless for an event or a shoot, but if I’m just stepping out for a casual day or some light meetings, I prefer to use a base that’s more comfortable and fresh-looking. That’s why I found the L’Oreal Infallible 24H Fresh Wear Foundation (P650 or P553 if you use the code LOREALR15B in Lazada until August 31) interesting: it combines the famous Infallible long-wear technology with a skin-like, light-weight base.
Here’s a rundown of how the foundation performed for me!
Beauty Roundup: The battle of the Kylies, Estee Lauder’s big leap, and Karl’s beauty legacy
Umm, wait - how is June over already?! While the rains are slowly coming in, there’s been a downpour of epic beauty drops! Get ready for a roundup on all things Kylie (it’s a real beauty battle and things are about to get feisty!), and take some time to stand with Avon for a great cause. We’ll soon have the option of channeling Karl Lagerfeld’s signature style, but meanwhile let’s jump for joy at Estee Lauder’s announcement!
The L’Oreal x Love Marie Lipstick Collection: An interview with Heart + complete swatches
Love Marie Ongpauco Escudero is a woman of many hats. She is the actress Heart Evangelista. Beloved wife to Sorsogon Governor Chiz Escudero. Creative Director of local fashion brand Kamiseta. And now, the first Filipino artist collaborator of international brand, L’Oreal Paris. From “exhibiting” her colorful paintings on Hermes bags, Love Marie’s art now graces five limited edition L’Oreal Color Riche Matte lipsticks!
Beauty Roundup: Sephora’s pop up store in Megamall, L’Oreal x Love Marie, and more Disney makeup
And just like that half of the year is done! How crazy is that, PV fam? This week’s beauty roundup will make you look forward to the (near) future even more. The makeup world is turning into a magical one with so many new Disney-inspired collabs, while our wallets are shaking with the opening of an actual Sephora store in the Philippines (yes, really!). Meanwhile, Heart Evangelista is bringing her love for art and makeup together into an exciting new collab that actually has us looking forward to next Monday. Get ready to read up on princesses, the jungle, and an exclusive capsule collection!
Before & After: The new L’Oreal Infallible Full Wear Concealer can cover ANYTHING up
The L’Oreal Infallible makeup line has been such a hit here in the Philippines, where the tropical weather constantly threatens to melt the makeup right off our faces. Their long-wearing makeup formulations have received generally good feedback, and I do think that it lives up to its “Infallible” branding. I actually find myself reaching for the pressed powder and lipstick even when I have more premium choices in my arsenal! It’s easily one of the top makeup lines in its price range, so when YouTubers started buzzing about the new Infallible concealer, I got very curious about trying it for myself.
Beauty Roundup: First snaps of the GoT makeup collection, L’Oreal’s newest face, and Innisfree in Megamall
April Fools is finally over, and we certainly aren’t kidding around with this week’s beauty roundup! We’ve finally got pics and deets on the Urban Decay x Game of Thrones collab (spoiler alert: we want EVERYTHING), L’Oreal’s stunning new endorser, and another K-Beauty hub for Ortigas-based beauty lovers. Plus, Laneige’s new offering is a nod to 2002, and Fenty Beauty has dropped a summer must-have!
Got dry lips? Here are five of the most hydrating lipsticks in our kits
I am a self-confessed lipstick lover. From mattes to crème, liquid to powder, I will (and have attempted to) try them all. And while I do my best to take care of my lips with proper lip balm prep and staying hydrated, I have had dry and chapped lips for as long as I can remember. Thankfully, most of the recent lipstick launches focused on introducing moisturizing ingredients to their formulas via oils and butters. If you’re in the same predicament as I am, this is good news! Here are five favorite moisturizing formulas so you can kiss the lipstick hater in you goodbye.
Beauty Roundup: A huge FENTY Beauty drop, Lady Gaga’s beauty line, and a new endorser for BYS
Hello, 2019!!! How has your first week been so far, PV fam? We hoped it’s been filled with nothing but good food, loads of laughs, and tons of beauty! This week’s roundup is the perfect way to celebrate the first weekend of the year as we’re talking Benefit Cosmetics newest makeup product (they haven’t launched something like this since 2014), FENTY Beauty’s epic drop, and exciting news from BYS! We also have an update on Lady Gaga’s beauty company and L’Oreal’s newest foundation! Are yah ready? Let’s go!
Beauty Battle: Benefit’s They’re Real Mascara vs. L’Oreal Lash Paradise Mascara
I’ve said it before, and I’ll say it again: I like my eyes, but my eyelashes can be a pain. Like the hair on my head, my lashes are naturally rebond-straight, somewhat fine, and do what they want, which usually involves clumping together when curled or after more than one coat of mascara. On top of this, I have an odd eye shape: a tapering eyelid crease creates a “hood” which tends to swallow up my lashes. Because of this, putting on mascara can be a nerve-racking experience, as I’m constantly running the risk of getting product all over my lids.
Beauty Roundup: Another fashion collab, holiday hits from FENTY, and an EPIC Maybelline sale!
Happy weekend! It’s time for another beauty roundup, and this time, the gloves are coming off! Get ready for an intense read of all things beauty as L’Oreal teams up with yet another fashion powerhouse, FENTY Beauty celebrates the holidays super early, and Maybelline gives us a reason to go shopping for our fave lippie shades! We’ve got new releases, epic collabs, irresistible discounts, and...a zit-zapping pen?
Beauty Roundup: Sweet peaches on Sephora, new Ellana lippies, and Ever Bilena’s newest face
Happy weekend, everyone! Finally we can get to relax a bit. I’m sure it’s been a crazy busy week for all of you, so this week’s roundup has all the elements to put a smile on your face. We’ve got everything from the newest and peachiest collection on Sephora PH, to Ever Bilena’s newest face (she’s so gorgeous it hurts), and even a shade expansion from our most loved mineral brands. Let’s hang out and chill!
Beauty Roundup: Victoria Beckham’s skincare line, K-beauty rebates, and Dior’s most affordable line yet!
Summer may be over but the heat is in full force with this week’s roundup! We’re talking about the latest update on Victoria Beckham’s possible new skincare line (YAS HONEY!) to our childhood dream coming true thanks to Crayola. Dior’s latest offerings bring luxury within reach, and there's something new from L’Oreal! Althea PH’s also has a rebate promo to help us save while stocking up on our K-beauty essentials. Happy reading!
Beauty Roundup: K-Beauty starter kits, Aaliyah x MAC, and an in-demand mascara
This is no April Fools’ joke, PV girls. This week’s roundup has got the scoop on all things beauty and it’s insanely good! From Too Faced’s epic summer-appropriate sexy kit, to BLK Cosmetics going for hallyu glam, we’ve got kits, new-ins, and a Hollywood celebrity who’s jumping on that beauty bandwagon and possibly coming out with her own makeup line! Excited? I know we are!
Beauty News: Colorful brows, My Little Pony masks, and concealer for your hair
Looking forward to getting some rest and recreation in the upcoming holidays? Let's get it started with the most colorful beauty roundup! We’ve got the latest buzz on Glamglow’s newest masks and, spoiler alert: they’re freaking adorable! Check out how L’Oreal can help even out your hair color and hide those pesky grays in mere seconds. Did we mention Althea’s newest setting powder shade? Have a read on what exactly you should be buzzing about in the beauty department!