A look into Jordana's pretty nude eyeshadow palettes

How comprehensive is your local drugstore beauty knowledge? Thanks to the Bhagi’s Beauty Backstage event, I was instantly able to broaden my budget-friendly makeup horizons with their lineup of global brands. We’ve previously covered products from European drugstore staples, Essence, Catrice, Deborah Milano, and Flormar, but let’s not forget the equally notable selection from an American brand, Jordana Cosmetics. I was even lucky enough to pick up three shadow palettes to add to my growing collection, so here’s a massive swatch fest + review of these palettes!

Right off the bat, the Jordana Made To Last Eyeshadow Collection (P999 at SM Beauty) attracts attention with its shade curation and sleek and simple packaging. Each clear top palette contains six colors that are laid out smartly so as to guide users on how they are meant to be combined: the first three shades can be used together to create a casual look, while the last three feature bolder pigments that would look great for a night out. Apart from their conventional suggested use as two sets of shadow trios, I find that all the shades are highly wearable. And with that in mind, I challenged myself to use all six shadows for each of these three looks.

01 Newds features a mix of shimmery and matte browns and pinks. One of the included skin tone shades is a very pale pink with fine sparkle, while the other is a matte vanilla. The darkest shades include an ashy dark brown with a matte finish and a cocoa with white micro sparkle.

01 Newds Swatches

01 Newds look

The palette that features the most variety of shadow textures, 02 Dusk ‘Til Bronze, is composed of mattes, shimmer, and sparkle shades. A cream base shadow and a dusty brown are the only mattes out of the six. The gold and pale peach shades are sheer with chunky gold and silver sparkle bits, respectively. They can be layered a little bit but it’s mostly the sparkle you’ll see. The only metallic shade is a popping copper.

02 Dusk ‘Til Bronze swatches

02 Dusk ‘Til Bronze look

07 Make Me Matte, as the name suggests, is an all-matte palette of neutrals with a single light pink thrown in for good measure. It is made up of ivory, beige, chocolate, light peach, light pink, and gray brown shadows. Out of the three, this has the most office-appropriate set of colors as well as the highest contrast between shades.

07 Make Me Matte swatches

07 Make Me Matte look

Across the board, the darker mattes of the three palettes are on the chalky side but the pigmentation is buildable. Other than that, the shadows apply evenly and are easy to blend together! Longevity is at three hours before fully creasing, so I would say that eyelid primer is a must. The selling point of this line is that it features a diverse number of finishes while offering colors that are versatile and highly wearable, so you’re likely to find plenty of everyday combinations working with just two, three or four colors at a time.

Are you a matte babe or a shimmery gal? Do you prefer a mix of textures in your palettes?

Marielle Ong

Age range: 24-29

Skin type/shade: light yellow undertones, dry

Skin concerns: large pores, blemishes

Hair type: naturally curly/wavy, thick, color-treated

Hair concerns: flyaways and frizzy hair

Eye shape: monolid

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